The world is turning silver.
How people work, play and live is changing.
It is time to rethink ageing. We are ageing very differently from our parents and grandparents. People are working longer, staying healthier and are more educated, tech-savvy and affluent than ever before.
Technology provides an array of opportunities for our older lives – including longer and more flexible career paths. We need organisations to cultivate age-inclusive organisations which attract, care and retain valued people.
How can we age better? Our futures are built on the advances we have made in medicine and technology to personalise our healthcare and extend our healthspan. We need to shine a light on the breakthrough technologies and innovations that will help us crack the knack of ageing!
The future is Silver – are you ready?
Silver Futures exists to unlock the potential of our older selves. We recognise that how we age is complex and to optimise the silver futures of all requires fundamental shifts in government policy, health systems and the mindset of most individuals. We believe the work we do at Silver Futures can nudge positive change around work and purpose and also the uptake of technology and innovation for us as we age.
Silver Futures advises, guides and convenes people and organisations to reimagine how we grow old. We bring together researchers, experts, innovators and curious minds to recreate how we can all live longer, healthier, contributing lives.
We are standing on the edge of a truly exciting frontier – no other generation in history has had the privilege of such potential for their silver futures!
Silver Futures will enable your organisation to:
- Attract and retain valued employees
- Create or morph products and services to meet the needs of grown-up consumers
- Utilise tech to enable better jobs
Silver Futures will guide individuals by:
- Providing coaching, training and advice on how to reframe your silver future
- Showcase innovations that will help us all live contributing lives
- Foster useful connections through events, training, coaching and learning platforms
Silver Futures is dedicated to showing how everyone can claim better futures for their future selves.
“In fewer than 100 years, human beings made greater gains in life expectancy than the preceding 50 centuries.”
ROBERT BUTLER, 2008
The Longevity Revolution: The Benefits and Challenges of Living a Long Life
“To add to the richness, complexity and individuation of the ageing experience, as we age, we are the culmination of all the ages we have ever been. This allows us to experience all of our ages at once. You will forever be the sixteen-year-old, the thirty-five-year-old and the current version of you.”
Tracey Gendron, 2022
“For the first time in human history, there are now more people in the world over the age of sixty-four than under the age of five … The fact that so many people are getting to experience old age, and doing so in better health, is one of society’s greatest achievements. It’s also an extraordinary opportunity to rethink what it means to grow old.”
Dr Becca Levy, 2022
Breaking the Age Code
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Living longer requires a whole new way of working, living and being. We need to redesign, reinvent and recreate to unlock the opportunities of our Silver Futures.
Understanding the demographic evolution underway
Cultivating humane and productive organisations
Game-changing tech, innovation and research for our future selves